About Us
Founder: Rushell Francis
Sweet Echos is a digital platform that celebrates Jamaica’s traditional baked goods, sweets and the memories tied to them. It’s a space where storytelling and culinary heritage meet—where elders share their wisdom, and younger generations reconnect with our roots. We document recipes, capture voices of those who lived the traditions, and even offer items for purchase.
Our Mission Statement
Sweet Echos is committed to preserving and celebrating Jamaica’s rich heritage of traditional baked goods. Our mission is to document, share, and spotlight authentic Jamaican recipes that have been lovingly passed down through generations. Through multimedia storytelling, cultural features, and community involvement, we aim to keep these culinary legacies alive and relevant. We shine a light on both seasoned elders and passionate newcomers, honouring the spirit of intergenerational knowledge-sharing. By educating and inspiring through each recipe and narrative, we invite audiences to rediscover the importance of these traditions.
Our Vision Statement
Sweet Echos envisions becoming the premier storytelling and digital archive platform for Jamaican traditional baking. We aim to bridge generational and geographic gaps; connecting locals and diaspora communities through shared flavours and memories. Our vision includes empowering a new wave of Jamaican bakers and creatives to carry forward these age-old traditions with pride and innovation. We see our platform evolving into an educational and cultural resource—featured in classrooms, homes, and public events.